A mobile app (i.e. application software) is a computer program designed to run on smartphones, tablet computers and other mobile devices such as an iphone, android or ipad (or similar devices). Mobile apps may have specific functionality built into them such as sendig users push notifications and also the ability to work offline. A mobile ready website works with with many devices including desktops, laptops, mobile devices and tablets but the device needs to be online.  Websites that are mobile compatible increase your visibility and don’t require your customers to download a piece of software to their phone.  A website that is mobile ready is a cost effective means of getting your message to mobile devices.

There are studies show that visitors who access a desktop website on their mobile phones complain about how much data bandwidth and time is needed to load the site and how difficult it is to find the information they want. Many will navigate away from the site and look for a competitor with a more mobile-friendly website.

Mobile websites are built to take advantage of the different needs of mobile phones and are designed to give the best possible experience to users. Along with adapting to the smaller screen of a mobile phone, mobile sites are made easier to use by using touch or a keypad and provide easier access to the information that a customer is more likely to need while on the go.

The Short Answer: Yes, But It’s Not That Simple.

In today’s mobile-first world, your shopping cart absolutely needs to work seamlessly on mobile devices. However, simply “working” isn’t enough. It needs to be optimsied for a smooth, intuitive, and enjoyable mobile shopping experience.

Why Mobile Optimisation Matters More Than Ever:

Mobile Traffic Dominance: A massive portion of online shopping now happens on smartphones and tablets. If your cart isn’t mobile-friendly, you’re losing potential customers.
User Experience is Key: Clunky, slow, or difficult-to-navigate mobile carts lead to frustration and abandoned purchases.
SEO Impact: Google prioritises mobile-friendly websites in search results. A mobile-optimised shopping cart can boost your online visibility.
Increased Conversions: A seamless mobile checkout process drives higher conversion rates and maximises your revenue.

What Makes a Shopping Cart Mobile-Friendly?

• Responsive Design: Adapts to different screen sizes for optimal viewing on any device.
• Fast Loading Speed: Mobile users expect quick loading times. Optimise images and code for speed.
• Simplified Navigation: Easy-to-use menus and clear call-to-action buttons.
• Touch-Friendly Interface: Large buttons and input fields for easy tapping.
• Streamlined Checkout: Minimise form fields and offer guest checkout options.
• Secure Payment Options: Ensure secure and reliable mobile payment gateways.

Is Your Existing Shopping Cart Mobile-Ready?

If you’re unsure whether your current shopping cart meets these standards, we can help. A7Designs specialises in creating and optimising mobile-friendly e-commerce solutions.

We Can Help You with your e commerce sites:

• Assess your current shopping cart’s mobile compatibility.
• Develop a custom, mobile-first shopping cart from the ground up.
• Optimise your existing cart for a seamless mobile experience.
• Integrate secure mobile payment gateways.

Don’t let a poorly optimised mobile shopping cart hinder your e-commerce success. Contact us today for a free consultation and let’s ensure your customers have the best possible mobile shopping experience!

Yes! Mobile phone sites are optimised for mobile devices and will make your website more engaging to potential clients.  They have menu navigation that is easy to use and text that is easy to read.  If your clients are able to use your site easily they are more likely to contact you.

Mobile phones have developed so that they have enough bandwidth and screen size and resolution to access the internet; but many web sites are still designed for desktop or lap top computers with screen sizes upwards from about 38cm (mobile phones have a screen size of about 14cm).

If you have accessed the web from a mobile phone browser you will find that on some sites you only see part of the page, or that it displays as simply a very small version of the desktop site.  Typically mobile phone browsers are not able to see flash (animations), java (commonly used for links) and interactive components. In addition web sites not built for mobile phones like iphones and Androids usually have more text and bigger images, making them unwieldy on a small screen.

With more mobile phones than people in Australia, it is good business to have a mobile web site for your business.